About
Senior UX designer, ten years of asking better questions.
I solve business problems by uncovering the why behind user behavior and adapting the design to lead users toward desired outcome. I have worked across healthcare, education and finance, and I advocate for user research, accessibility and measurable outcomes.
Experience
- 2022, 2023 – Present
UX Designer
The Ohio State University Wexner Medical Center · Columbus, OH (remote, contract)
- Support four web properties — wexnermedical.osu.edu, medicine.osu.edu, cancer.osu.edu and health.osu.edu — with over 1.5 million combined monthly visitors.
- Cut time per page built by 50% on health.osu.edu.
- Manage sites with over 20,000 pages, working with 20+ marketing specialists.
- Use Microsoft Clarity behavior data to inform content and layout decisions.
- Completed WCAG 2.2 training and partner with accessibility coordinators on solutions.
- Sep 2022 – Dec 2022
UX Designer / UX Researcher
Ingage Partners (client: Possip) · Cincinnati, OH (remote)
- Led a three-month end-to-end project: discovery, interviews, prototyping, usability testing and handoff.
- Ran a heuristic evaluation, 15 interviews across 3 user groups, and behavior analysis into personas and journeys.
- Designed a persona-driven dashboard and universal navigation within the client's existing style guide.
- Aug 2019 – Jan 2022
Marketing Coordinator/Graphic Designer
Cellucom Group · Columbus, OH
- Built a B2B knowledge hub: +15% customer retention and +10% toward annual NPS goals.
- Communication strategy for a compensation change cut related support calls by 20%.
- 2011 – 2019
Business Owner
Camomint Photography · Columbus, OH
- Interviewed 20+ customers, identified pain points, built personas and a booking-focused website.
- 2006 – 2011
Earlier
British American Tobacco · BNP Paribas · Direct Group · Moscow, Russia
- Media analysis, retail banking launch campaigns across 20 branches, and data-driven catalog production for a $120M direct-mail business.
Skills
- UX Research
- User Interviews
- Usability Testing
- Surveys
- Data Analysis & Reports
- Personas & Journeys
- Wireframing
- Prototyping
- Information Architecture
- Content Strategy
- Accessibility (WCAG 2.2)
- Human Factors
- Branding
Tools
- Figma
- Miro
- Hotjar
- Microsoft Clarity
- Dovetail
- Optimal Workshop
- Otter.ai
- Zeplin
- Jira
- WorkFront
- Sitecore
- Airtable
Education & certifications
- BA with honors, Journalism & Graphic Design
Lomonosov Moscow State University, 2004 - Nanodegree in User Experience
Udacity, 2021 - Google Data Analytics
2024
Volunteer
UX designer and researcher at GiveBackHack Columbus (2021, 2022). Team DigiDoula won $5,000 in funding; Team Sidewalk Sidekick won $7,500 and I kept testing and improving the prototype with them for 12 months.
Want to talk about a research problem?
I'm happy to look at a screen, a support queue or a set of interview notes and tell you what I'd do next.